Chillbrew

Pivot hired us to launch the world’s first premium, single-source, arabica coffee, infused with a custom-formulated  adaptogenic and nootropic energy stack that works in perfect harmony with caffeine. The result is a delicious, completely revolutionary cold brew that delivers a more sustained energy, and promotes calm focus and clarity, while cushioning the dreaded post-caffeine crash.  We repositioned the brand, redesigned the packaging, launched a website, and created a launch campaign fresh off their lunch in Erewhon.